Hotel booking app lands investment in Scottish Growth Scheme

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BUSINESS Loans Scotland has provided a loan of £ 60,000 to Renfrewshire-based Hotellivechat.

It is the first company in the Renfrewshire region to receive such a loan under the financing of the Scottish Growth Scheme and the European Regional Development Fund (ERDF).

Providing a bespoke booking service to the independent luxury hotel industry, Hotellivechat intends to improve hotel revenue, online conversion and website ROI, all from its headquarters. social located in Bridge of Weir.

Having gained first-hand insight into the luxury hospitality industry through its current telephone booking business, Hotelfone Director Roderick Whiteford has identified a gap in the hotel market to increase their number of online bookings in s’ engaging more effectively with their website visitors.

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Implementing software on hotel websites allows one of Hotelivechat’s 23 customer service professionals to chat online with potential website visitors and the company says it can help increase 25% booking conversions.

After conducting a six-month pilot period for the technology, Whiteford wanted to bring the service to market and secured a £ 60,000 investment from Business Loans Scotland.

Fully funded by the Scottish Growth Scheme and ERDF, Business Loans Scotland (BLS) provides commercial loans to Scottish SMEs from £ 25,000 to £ 100,000 and aims to ensure that good commercially viable proposals, such as Hotellivechat, do not fail. not a lack of access to finance.

BLS Fund Manager Andrew Dickson said: “I am delighted that Business Loans Scotland has been able to support Hotellivechat with loan financing to grow the business and market this bespoke booking service.

“This loan demonstrates our passion and commitment to supporting Scottish SMEs with the working capital they need to achieve their growth aspirations. I look forward to seeing the business flourish and I encourage all Scottish SMEs to join in. looking for access to funding to speak with the Business Loan Scotland team to see how we can help.

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