Named after the road that surrounds it, Carrow Road has been the permanent home of Norwich City since 1935.

Prior to this, Norwich had played at “The Nest”, but the physical limitations of the site, formerly a disused chalk pit, meant expansion was not possible. The club began looking for alternative accommodation in 1926, finally having their hand forced when a corner of the pitch sank as much as 30ft after old chalk works collapsed. An attempt to fix the problem with the railway sleepers and the floor failed to impress the FA, who wrote to the club on 15 May 1935, saying The Nest “was no longer suitable for large crowds and action must be taken.”

The club found a new site, about half a mile south of The Nest, and began work on June 11, 1935. Initial materials were obtained by demolishing the old “Chicken Run” section of The Nest, with the rubble thrown like a bank at the river end of the new land. Work progressed rapidly, with most of the stands and terraces being built by August 17. A practice match took place on August 26 with work still in progress and, after just 82 days, on August 31 the ground was opened for a Second Division game against West Ham United which Norwich won 4-3 in front of just under 30,000 fans.

The stadium has since undergone major construction work on no less than six occasions, most notably when the City Stand was destroyed by fire in 1984, with the Geoffrey Watling City Stand opening three years later in its place. The completion of the South Stand in 2004 marked the conclusion of the stadium’s redesign, although a Holiday Inn, tucked away on the corner of the Barclay and the South Stand, was built three years later.

DID YOU KNOW?

On October 29, 1938, King George VI watched twenty minutes of the home game against Millwall, the first time a ruling monarch had watched a Second Division game.

HOW TO GET HERE

The easiest way to reach the ground from central London is to take the train from Liverpool Street. The journey does not require any changes and takes approximately 1h 45 minutes.

national railway

Norwich station is located less than ten minutes walk from Carrow Road. On exiting the station, turn left and follow Koblenz Avenue to reach the stadium or walk straight through the traffic lights and through the Riverside Leisure complex (see below) to reach the stadium.

Bus

First Group provide city and county wide bus services to Norwich. Norwich Coach Station is located approximately one mile up Carrow Road on Surrey Street (NR1 3NX). Park and Ride services are also operational around the city centre.

Norwich is directly linked to London via National Express coach services from Victoria and London Stratford to Norwich Coach Station.

Auto

Norwich City Football Club is signposted along the main roads entering Norwich via the A11 (south) and A47 (west), with postcode NR1 1JE.

STADIUM AREA

Resident parking systems are in place on the streets around Carrow Road and this is strictly enforced and identified by street signage. If you park in these areas, you will be fined. Parking at Morrisons adjacent to the stadium is reserved for shop customers only, with penalties imposed for misuse of this parking lot.

CAR PARK

Parking is available at County Hall, Martineau Lane, Norwich, NR1 2DW, a 10 minute walk down Carrow Road. No pre-booking available.

Price per match is £6, pay on the day by card or cash.

STADIUM INFORMATION

The away supporters area is located in blocks F, G and H of the South Stand, turnstiles 51-57, next to the Holiday Inn.

Bags larger than 40cm x 35cm x 19cm (small bag/handbag) will not be allowed in the stadium.

WHERE TO EAT AND DRINK

Carrow Road is a short walk from the Riverside Leisure Complex, which has an array of high street restaurant chains, a Lloyds Bar, supermarket and even a bowling alley if you have plenty of time to spare. The commercial park is en route from the station to the stadium.

BANGALORE, India, November 14, 2022 /PRNewswire/ — Travel tech startup Bag2Bag has relaunched its website on November 2, 2022 with a plethora of services targeting customers’ specific hosting needs. This event took place at the company’s office located in Bengaluru and was graced with the presence of media dignitaries, social media influencers, industry experts and company employees.

Embedded in August 2019the company now provides its services in over 100 cities with over 4000 properties across this incredible India. The company initially targeted at short stays with its pay-as-you-go model helping users book hotels online on an hourly basis serving as a bargain for frequent business travelers, medical travelers, layovers or transits, student travellers, couples and many others as these people get their needs without pinching their pockets. Today, the company is diversifying with the start of extended stays focusing largely on host families, service apartments, and hostels creating memorable experiences. Keeping in mind the changing needs of users for longer stays, the new website displays negotiated prices on a weekly stay and a monthly stay that are heavily discounted from daily prices.

With the relaunch of this website, the company is actively working to market first concept of adding f&b choices with stay in its websites that will allow guests to browse the food and beverage menu of the hotel of their choice to select the delicacies they wish to indulge upon arrival. This add-on is currently only available for a few properties, but will soon be available for more locations and accommodations. The website aims to enable its users to explore fun activities, adventure spots, local foods, and more. nearby, as well as booking their stay based on nearby activities they want to enjoy in the near future to make family visits hassle-free. and delicious. The company is working hard to bring out the true hospitality experience for users through its web and mobile apps. The experience section on the website will be dedicated to the same.

The company received a seed investment in December 2021 and has made remarkable progress since. The founder and CEO of the company Alok Mishra have shared his thoughts on the way forward: “We have seen remarkable growth in our short stay segment targeting hourly paid bookings, and the extended stay segment which has now evolved with the recent addition of hotels , homestays and many more. In the near future, we want to focus on creating experiences for our users, especially through homestays in tourist hotspots, hidden gems unexplored from India in Tier 2 and Tier 3 cities. This will create a symbiotic relationship providing an earthy rural experience for curious travelers wishing to escape the hustle and bustle of city life while generating a lucrative source of income for homestay owners .”

The ability of the tourism and hospitality industry to rebound from the brutal onslaught of the pandemic has been impressive with India benefiting from significant growth in revenue per room on an annual basis in 2022. There was also an increase in hotel signings compared to the previous year, mainly due to the strong increase in demand. Studies show that online travel booking will grow at a CAGR of over 10% over the next 4-5 years. Alternative accommodation is already expected to be one of the major growing segments and Bag2Bag is ready to step forward by providing services to all of these niche segments.

About Bag2Bag

Bag2Bag is an online accommodation booking platform that helps its users book rooms on an hourly basis from its app at over 4000 properties located in over 100 cities across India. The trading currency of Bag2Bag is ‘To bring an evolution in the online accommodation booking industry by focusing on affordability, flexibility and variety that allows us to create a next generation hotel application.‘ Based in Bengaluru, Karnataka, the company is efficiently managed by its three founders Alok Mishra, Anurag Tiwariand Gaurav Garg with a workforce of more than 30 employees. The company is now venturing into providing alternative accommodation such as homestays, service apartments, etc. and soon local activities, adventure and food from its online platform.

For more information, please visit www.bag2bag.in, download iOS/Android mobile apps and visit our social media pages.

iOS app: https://apps.apple.com/app/id1563969368

Android App: https://play.google.com/store/apps/details?id=com.ionicframework.projectx956620

Media Contact:
Alok Mishra
[email protected]

Logo: https://mma.prnewswire.com/media/1945758/Bag2Bag_Logo.jpg

SOURCEBag2Bag

By Express press service

HYDERABAD: Minister of Forestry and Environment Indrakaran Reddy officially launched the Kawal Tiger Reserve (KTR) website in Aranya Bhawan on Tuesday. The website – www.kawaltiger.com – provides comprehensive information about Kawal Tiger Reserve and serves as a comprehensive guide for tourists and visitors.

It also displays a list of flora and fauna in the KTR area besides providing information on tourist activities, hotels, resorts, urban forest park and other nearby tourist destinations. He also helps tourists to book tours, Jungle Safari etc.

It also provides an overview of wildlife habitat management practices such as grasslands, watersheds and waterholes. The Minister has also published a special brochure on managed grasslands in the Kawal forest area. On this occasion, he also appreciated Field Manager Vinod Kumar for his efforts to increase the number of animals in the reserve.

PCCF RM Dobriyal said the experimentally developed grasslands in Kawal were recognized nationally and by experts from the National Tiger Conservation Agency (NTCA). Another state tiger conservation center, Amrabad Tiger Reserve, released the annual management report through Minister Indrakaran Reddy. Field Manager Srinivas has prepared this annual report covering Amrabad Forest features, management, animal welfare, personnel management, etc.

</p> <p>HYDERABAD: Minister of Forestry and Environment Indrakaran Reddy officially launched the Kawal Tiger Reserve (KTR) website in Aranya Bhawan on Tuesday. The website – www.kawaltiger.com – provides comprehensive information about Kawal Tiger Reserve and serves as a comprehensive guide for tourists and visitors. It also displays a list of flora and fauna in the KTR area besides providing information on tourist activities, hotels, resorts, urban forest park and other nearby tourist destinations. He also helps tourists to book tours, Jungle Safari etc. It also provides an overview of wildlife habitat management practices such as grasslands, watersheds and waterholes. The Minister has also published a special brochure on managed grasslands in the Kawal forest area. On this occasion, he also appreciated Field Manager Vinod Kumar for his efforts to increase the number of animals in the reserve. PCCF RM Dobriyal said the experimentally developed grasslands in Kawal were recognized nationally and by experts from the National Tiger Conservation Agency (NTCA). Another state tiger conservation center, Amrabad Tiger Reserve, released the annual management report through Minister Indrakaran Reddy. Field Manager Srinivas has prepared this annual report covering Amrabad Forest features, management, animal welfare, personnel management, etc.<br />

CAMBRIDGE, Mass. >> Two freshmen from Harvard University have launched a website designed to connect people fleeing Ukraine with those in safer countries willing to take them in – and it’s generating offers of help and housing in the whole world.

Moved by the plight of Ukrainian refugees desperate to escape Russian bombardment across the former Soviet republic, 18-year-old Marco Burstein from Los Angeles and 19-year-old Avi Schiffmann from Seattle used their coding skills to create UkraineTakeShelter.com for three frantic days in early March.

Since then, more than 18,000 potential hosts have registered with the site to offer assistance to refugees seeking matches with hosts in their preferred or convenient locations. Recently, Burstein and Schiffmann registered 800,000 users.

“We’ve heard all kinds of amazing stories from connected hosts and refugees all over the world,” Burstein said in an interview on Harvard’s campus. “We have hosts in almost every country you can imagine, from Hungary to Romania and from Poland to Canada to Australia. And we were really blown away by the response.

Five weeks into the invasion that left thousands dead on both sides, the number of Ukrainians fleeing the country has surpassed a staggering 4 million, half of them children, according to the United Nations.

Schiffmann, who took a semester off to work on several projects, said from Miami he was inspired to use his internet activism to help after attending a pro-Ukraine rally in San Diego.

“I felt like I could really do something on a more global scale here,” he said. “Ukraine Take Shelter puts the power back in the hands of the refugees…they are able to take the initiative and find the listings and connect with hosts on their own instead of having to freeze on a sidewalk in Eastern Europe in winter. ”

Among those who have taken in refugees through the website is Rickard Mijatov, a resident of the town of Linkoping in southwestern Sweden, who shares his home with 45-year-old Ukrainian evacuee Oksana Frantseva, his daughter from 18 years old and their cat.

Mijatov and his wife registered with an embassy saying they would help, but then stumbled upon the Harvard student site and registered there as well.

“The next morning I received a message from Oksana asking if we had a place for them,” he said in an interview via Zoom. “It became reality quite quickly.”

“I was surprised how quickly Rickard responded to me,” Frantseva said in halting English. Five days later, she, her daughter and their pet were at the front door.

Burstein and Schiffmann designed the platform with the particular concerns of refugee combatants in mind. They’ve worked to make it as easy to use as possible so someone in immediate danger can walk into their location and see the offers of help closest to them.

On the accommodation side, they also gave potential hosts the option to indicate the languages ​​they speak; how many refugees can they accommodate; and any restrictions on accommodating young children or pets.

To help avoid human trafficking and other dangers vulnerable refugees face, the platform encourages evacuees to ask hosts to provide their full names and social media profiles, and to request a video call to show the accommodations they offer.

“We know this is a potentially dangerous situation, so we have many measures in place to ensure the protection of our refugees,” Burstein said. “We have a detailed guide that we give to all refugees to help them verify the host they are talking to – make sure the person they can talk to on the phone is the same person they are meeting with in person.”

The two students say they are trying to arrange a meeting with officials from the UN refugee agency and are also looking to work with Airbnb, Vrbo and other online vacation rental companies.

So far they have borne all the expenses – a hardship for students – for web hosting and Google Translate costs. But they are determined to keep going for as long as possible and are considering registering as a 501(c)(3) nonprofit so they can apply for grants.

Back in Sweden, Mijatov admits it was a little nerve-wracking to open his house, but he has no regrets.

“It’s the first time we’ve done something like this,” he said, sitting next to Frantseva. “But they are very nice people. So, yes, it’s going well.

Hotels.com is giving away a freebie that includes a trip to the beach. If your idea of ​​the perfect place is a blast from the beachside paradise past untouched by the modern world, Hotels.com has the gig for you as “Retro Beach Motelier.”

Have you ever visited your hotel website using your phone or tablet? With nearly 90% of people using multiple screens in one day, ensuring your hotel’s mobile presence is a key business asset for increasing direct bookings and having a strong web presence.

As consumers use their devices for virtually everything from dining to travel, responsiveness is beyond a buzzword, becoming an important consideration for your hotel’s online presence. Responsive websites not only present your hotel to potential customers in the best possible way and convince them to book a room with you, but also with a pleasant, easy and smooth online experience.

According to Google Research, smartphones are the most common starting point for cross-device navigation, as 55% of users search for prices across multiple screens and sequentially when looking for travel information. And 75% of travelers who search for hotels on their phone typically book on a laptop or desktop, with over 95% of bookings made on a computer.

The numbers certainly indicate that while laptops and desktops are important, mobile devices are here to stay and increasingly influential in the lives of your guests. Hoteliers, aware of these changes and trends in consumer behavior, are responding with responsive websites, apps, etc.

Your choices

A responsive website responds to user behavior and environment, taking specific consideration of device, screen size, platform, and orientation. No matter what device you use, responsive websites will always use the same address or URL, like www.yoursitename.com. The content also remains the same, although images, videos, and other graphics are resized to fit the screen size and improve readability for your guests.

On the other hand, responsive web design features a device-optimized version of your website. The size changes as the internet recognizes that you are browsing from a mobile, so it loads faster because the resizing is done before it reaches your mobile. Finally, we have separate mobile websites. Usually presented as a subdomain of the regular website, like www.m.yournamewebsite.com, these websites are optimized for mobile devices by design, but keeping in mind that users will be browsing from a mobile device.

These three terms are not mutually exclusive, as you can browse a responsive website for laptops and tablets and then browse the same page from your phone using a mobile site.

Verification of your assets

Now you must be wondering what your website is doing on every platform imaginable, so we have a quick fix for you:

Check your browser now Just write the address and leave it open. Then make your window bigger and smaller. If your content fits sizes, your website uses a responsive design and has passed the test.

Use your own devices Do you have an e-reader, a smart TV, a tablet and a smartphone? Enter your hotel address again and navigate. It’s the best way to find out what your potential guest sees when they’re on your website.

To pretend There are emulators online that will give you an idea of ​​how your website will look on different devices. Some popular emulators are Am I Responsive? and Screenfly.

Failed test?

If you realize that your website isn’t as responsive as you might imagine (or isn’t responsive at all), fear not. Some corrective actions range from modifying your template to chatting with a designer and updating your website to the latest standards.

Do you have questions about responsive or web design? Let us know in our social media on Facebook or @ Base7booking, and we’ll give you some great tips and advice for your hotel.

Halfway through the Germany Tour 2022 and it was the day before our first game against Stuttgart. Peter Gilham was on hand to sum up the somewhat relaxed day four in the Black Forest.

With Friday being the day before a match, the program revealed to everyone that once breakfast was over, the players would benefit from a morning without training after the exceptional efforts of yesterday afternoon. Although with some recovery work.

Players were split into two groups for a short mobility session in the gym, followed by a walk around part of the hotel’s 45-hole golf course. Needless to say the walk did not involve golf clubs and bags. Then, the opportunity to recover with a trip to the swimming pool for all.

This break from a morning training session gave me the opportunity to take stock with the Kit Logistics team, Bob Oteng, ably assisted by Luke Newton and Josh Hiller.

Kit Logistics is a world apart and further emphasizes that each member of the off-field team is an integral member of the first-team team, with all aspects crucial to the smooth running of the operation.

Today, the three-man team (apart from the day-to-day operation of returning players and staff to training and general wear twice a day) was preparing all the kit for the game against VfB Stuttgart.

This obviously includes warm-up clothes and match kit, like of course shirts, shorts, socks, briefs. But it’s fair to say that things aren’t that simple, as most, if not all, players have their own idiosyncrasies. Whether long, short, cut, cut, new, used, grippy socks. The list continues. Each player’s needs are prepared and distributed accordingly. Similarly, some players will wear briefs, cycling shorts and others who will wear both.

Then, of course, it comes down to which shoes belong to which players as they are collected after training and then cleaned and ready for use in the next session.

In truth, I’ve only touched the tip of the iceberg when it comes to Kit Logistics, but their professionalism and careful preparation are key to successful player performances.

After lunch, medical preparation began at 3 p.m. followed quickly by a late afternoon training session. Luckily for the players, it lacked the intense heat of the day before.

Training camp suffered its first casualty yesterday afternoon, but it wasn’t one of the players. Dan from our content team – now almost certainly Instagram famous for his spectacular control of a soccer ball that was just thrown over the target in training – fell and injured himself in the shoulder ! He can now be seen wearing a fairly large scarf, given to him by doctors at the local hospital here in southern Germany.

Other than that, there’s not much else to report tonight. I can, however, reveal that it has been decided (by the players themselves) that there will be a litany of covers of already well-known songs, to be played over two nights (Sunday and Monday). The nine lucky “performers” will be players who have not yet “sung” on overnight trips in the past 12 months. Ride Tuesday!

Doha: The Ministry of Public Health (MOPH) on Tuesday launched a new website offering local and visiting fans a wide range of information related to health services and health advice for the FIFA World Cup Qatar 2022.

Speaking to Qatar News Agency (QNA), Chairman of the Strategic Health Command Group for the FIFA World Cup Qatar 2022, Dr Ahmed Al Mohammed explained that throughout the tournament , health care teams from the Ministry of Public Health, Hamad Medical Corporation, Primary Health Care Corporation, Aspetar, Sidra Medicine, Qatar Red Crescent Society, Qatar Armed Forces, Ministry of Interior and Qatar Energy Health Services will come together to provide a wide range of medical and support services to teams, officials and specialist temporary worker groups such as news agencies, as well as local and visiting fans.

“The Ministry of Public Health is working with health partners in Qatar to ensure easy access to medical services for football fans. Qatar’s health sector has grown significantly in recent years and visiting fans will be able to access world-class medical services when needed,” said Dr. Al Mohammed.

“In the unfortunate event of a medical emergency such as serious injury or illness, fans can call 999 to seek prompt emergency assistance from Hamad Medical Corporation’s ambulance service. Operating 24 hours a day, 7 days a week, the ambulance service provides emergency assistance in the event of a life-threatening medical incident and transfer to an appropriate hospital emergency department.

“A key part of our healthcare strategy is to enable easy access to healthcare and reduce the need for supporters to travel to hospitals for non-emergency treatment. To support this goal, we have put in place medical clinics at football stadiums, fan zones and major accommodation sites run by public health teams to ensure medical support is available in the places most visited by fans. The health sector Qatar’s advanced private sector will also play an important role in providing medical services to visiting supporters during the World Cup period, with several private healthcare providers operating 24-hour emergency and emergency care services. 24.

Additionally, four HMC hospitals have been assigned to walk-in patients requiring urgent but non-emergency medical care,” Dr. Al Mohammed added.

In his remarks to QNA, the chairman of the Supreme Healthcare Communications Committee, Ali Abdulla Al Khater, explained that with more than one million fans expected in Qatar for the tournament, the ministry is working hard to ensure everyone is aware of available health services and how to access them.

“The launch of the FIFA World Cup Qatar 2022 fan information website provides an online resource for football fans to learn about Qatar’s healthcare system and the multiple options available to them. offer to them in terms of medical assistance. The healthcare sector is proud to play its part in supporting Qatar. The FIFA World Cup host and our dedicated medical teams have worked hard to ensure that our plans and preparations are complete ahead of the tournament,” Al Khater said.

“Between now and the start of the tournament, we will be sending regular messages to local and international football fans via multiple media platforms. Along with details of the medical services available throughout the FIFA World Cup, we are committed to supporting a safe and healthy tournament through the release of public health information, including food safety, sun and heat awareness, road safety and infection control measures. these important health areas can be found on the ministry’s new website,” Al Khater added.

The MOPH has indicated that the new website is accessible in Arabic and English via the link

Seyfarth Synopsis: Hotels have fought off a tsunami of lawsuits on hotel booking sites with good results so far.

Over the past few years, a dozen plaintiffs represented by a handful of law firms have sued several hundred hotels for failing to provide sufficient information about the accessibility of their accessible rooms and common areas on their websites. reservation, as required by ADA regulations. While some hotels have resolved these claims early, many have chosen to fight these lawsuits, with great results. Here are some highlights.

Center for Disability Access Lawsuits. as we have reported, a Southern California company named Center for Disability Access aka Potter Handy (CDA), has now filed more than 565 such cases with nine different plaintiffs. These plaintiffs insist that ADA regulations require the disclosure of very specific details, down to detailed measurements, for certain accessibility features in accessible rooms. Most hotels do not currently provide this level of detailed information, based on guidelines issued by the US Department of Justice (DOJ) when passing these regulations.

To date, nearly ninety district court decisions have denied such requests for detailed disclosures and dismissed such lawsuits. These courts have concluded that, based on DOJ guidelines, such a detailed list of disclosures is not necessary. The CDA has appealed four adverse rulings to the Ninth Circuit Court of Appeals, two of which are due for argument on February 14, 2022.

Two recent decisions in these CDA lawsuits are notable because they were dismissed on mootness rather than merits like the others. In Langer vs. Music City Hotel LP , U.S. District Judge Phyllis Hamilton of the Northern District of California ruled that a hotel’s willful modification of accessibility information on its hotel reservations website successfully prompted the ADA Title III claim. . The court dismissed the case and declined to exercise additional jurisdiction over the plaintiff’s state law claims under California’s Unruh statute. Likewise, in Whitaker v. Montes, U.S. District Judge Edward Chen ruled that while defendants had to prove that “the allegedly wrongful conduct could not reasonably be repeated” to establish that a case was moot, the hotel had faced that heavy burden by taking prompt action to update accessibility information. on its website. “Although websites can easily be changed, it took time, effort and money for the hotel to make this change, and now that the information on the website is available, the hotel does not little incentive to remove it,” the court explained. .

The Tenth Circuit finds no suitability for repeat plaintiff Deborah Laufer. Plaintiff Deborah Laufer has filed at least 300 lawsuits over the past five years against hotels across the United States, alleging they failed to provide sufficient accessibility to their hotels on their booking websites. The Tenth Circuit recently issued a very detailed ruling in Laufer versus Looper finding that Ms. Laufer lacked standing to sue a hotel for insufficient accessibility information because she had no concrete plans to visit the town in which the inn was located or to book a room at the hostel. Thus, the alleged lack of information about the website’s accessibility did not result in the “concrete harm” necessary for her to have standing to sue. The court explained:[A] violation of a legal right alone is insufficient under Spokeo and Trans Union to establish that Ms. Laufer suffered concrete harm. Standing under Article III requires concrete harm even in the context of a breach of law. And this concrete harm must affect the plaintiff in a personal and individual way. (quotes and internal quotations omitted).

The analysis of the tenth circuit in Laufer reminded us of the decision of the California Court of Appeals in Thurston vs. Omni in which he held that a plaintiff must show an intention to use the services of a defendant in order to have standing to bring an action under the Unruh Act. The plaintiff asserted that she had standing because she encountered an obstacle on the defendant’s website that prevented her from using it. The Court of Appeal found that this injury had no standing implications because a jury found that she had no intention of doing business with the hotel.

***

There will be more decisions in cases alleging deficient accessibility information on booking websites coming out this year. The decisions in the pending Ninth Circuit appeals — they say — will end hundreds of ongoing lawsuits or encourage more lawsuits. Stay tuned for more developments.

Barcelona – The Hotels Network (THN), a full-stack direct growth platform for hotels, announced its latest product development: CRM targeting. The goal of this launch is to enable hotel brands to apply advanced targeting rules based on user profile data to create a fully personalized website experience.

For the first time ever, hotel marketers can now use everything they know about their guests to improve the online reservation journey. Additionally, hotels can combine CRM targeting rules with any of THN’s existing behavioral targeting options, such as booking dates or length of stay. With this powerful combination, website visitors can now display hyper-relevant messages at critical points throughout the booking funnel, which directs them to a booking and ultimately drives direct conversions.

How does CRM targeting work?

A data layer, which is technically a JavaScript object, allows you to process and pass data about website users to other applications. With CRM targeting, hotels can use any relevant information stored as key values ​​in the data layer to segment visitors. By using effective website personalization techniques, hotels can then deliver an optimal digital experience for each individual user, leading to remarkable results.

Opportunities with CRM targeting are endless. One obvious use case is to personalize website messaging based on loyalty program information stored in the data layer, such as membership level, gender, age, interests, or average value. of the reservation. Imagine a visitor arriving at your hotel site and seeing an exclusive offer only for Silver Club members, who have used the spa facilities on a previous stay, and which is only available on specific last minute dates they are looking for. Very tempting!

Juanjo Rodriguez, Founder of The Hotels Network, commented: “We are delighted to be the first company in our space to allow hoteliers to use the information stored in their CRM in this way. Now more than ever, hotel brands understand the importance of winning back their fair share of direct bookings. With CRM targeting, we give hotel marketers the ability to show users dynamic, highly targeted content to create an engaging direct booking experience that drives growth through higher conversion rates and higher ADR . “

About the hotel network

Working with more than 10,000 hotels worldwide, The Hotels Network offers its customers a comprehensive growth platform to fuel their direct channel. By leveraging a suite of built-in tools and analytics, hotel brands can attract, engage and convert guests across the user journey.

In addition to price comparison, review summary, and a full suite of customization options, THN’s Oraculo product leverages machine learning techniques to predict user behavior, then automatically personalizes the message and l offer for each user. The company’s latest innovation, BenchDirect, is the first benchmarking product for the direct channel, providing hotels with unprecedented competitive data that completely changes the rules of the game.

THN’s mission is to improve the online booking experience, develop direct bookings and strengthen the relationship between hotel brands and their customers.

For more information visit: www.thehotelsnetwork.com or contact [email protected].